Friends bring ‘Sport of Fashion’ to hometown

AKRON, Ohio — It’s a dream appear accurate for some Ohio natives and lifelong good friends now opening their own storefront in their hometown. 


What You Will need To Know

  • UNKNWN is a new retail retail outlet in downtown Akron founded by three lifelong pals – LeBron James, Jaron Kanfer and Frankie Walker
  • The store is stocked with the newest sneakers for men, women and youngsters, along with some streetwear kinds
  • The proprietors hope to give again to the group that gave them their start by internet hosting local community functions and partnering with teams like the Summit Lake Group Center

Frankie Walker explained UNKNWN is the retail outlet they want they had even though growing up. Walker is one particular co-founder and co-proprietor, along with Jaron Kanfer and LeBron James. 

Walker mentioned he befriended NBA All-Star James as a kid, and he’s now like a major brother.

“We met when we were taking part in soccer when we ended up about 8,” he said. “He moved in soon after and, you know, he type of just grew to become a element of the household.”

They shared a love of sports activities and sneakers. Holding a near eye on what their athletic idols were sporting. 

“All these fellas motivated us as younger athletes and the footwear they wore, we just kind of tried to make confident we stayed up to date on whatsoever they experienced on,” Walker said. 

A wall of sneakers in styles for men, females and little ones is readily available inside UNKNWN in downtown Akron. (Jenna Jordan/Spectrum Information 1)

But becoming a sneaker head as a kid wasn’t often quick.

“We experienced one pair of footwear to go to faculty in and 1 to hoop in,” Walker said. “That was our selection for a while.”

Till vacations and birthdays, which Walker said didn’t normally get the job done out in James’s favor. 

“LeBron was a very little bit various due to the fact his birthday was kind of suitable by Xmas, so from time to time his Christmas shoe and birthday shoe were being the same shoe,” Walker said. 

But now they have an complete wall of fresh footwear within their downtown Akron store, UNKNWN. This is their 2nd location right after opening a storefront in Miami in 2019. 

“Coming out of Akron, relocating to a huge town, no a single realized us,” Walker said. “We realized no just one there. It was definitely uncharted territory for us, so the identify sort of trapped.”

In bringing their notion back home, Walker said he handles the sneaker options whilst Kanfer shares the clothing.

“I’m like serious simplistic monotone kind of action. He’s a minimal bit more… adventurous on his,” Walker explained while describing his and Kanfer’s types. 

But both have had their designs evolve around time. 

“Typical mid-30s father gear, I guess we nonetheless want to be cool,” Walker claimed. 

A recreation of LeBron James’s signature is featured on this shoe inside of UNKNWN. (Jenna Jordan/Spectrum Information 1)

They also want the business to stand for a lot more than shopping. They are hoping to host occasions and workshops as a neighborhood useful resource. 

The trio also partnered with the Summit Lake Community Middle all through the 2022 NBA All-Star Weekend to refurbish the facility and donate items like college materials. 

“We all grew up there, we played basketball there,” Walker said. “That’s where by we initial discovered how to participate in, so we have a soft location for that area.”

And by it all have uncovered there is actually no area like house. 

“I’ve traveled the earth,” Walker explained. “I’ve been in a ton of locations. I’ve lived in fantastic cities. To me, nothing’s like Akron. This is the place I wanna be. This is the place my roots are. And to me there’s nowhere in the earth I’d fairly be.”