An Undeniable Legacy in American Hand-Crafted Shoes, Allen Edmonds Marks 100 Years
ST. LOUIS–(Organization WIRE)–Leading American men’s footwear brand name, Allen Edmonds, a model in the Caleres (NYSE: CAL) portfolio, marks 100 several years of craft and time-honored styles this month. With this milestone, the luxurious shoemaker joins an elite rank of reliable American legacy manufacturers.
Allen Edmonds, the business, was founded in 1922 in a tiny city in Wisconsin by American inventor Elbert W. Allen. Allen envisioned creating a shoe not like nearly anything else on the current market. It would consist of the to start with-ever patented nailess as well as shankless design. Allen’s incredibly easy brand name guarantee, to create remarkable high quality men’s sneakers produced of the very best leathers and produced by the ideal craftsmen in America, proceeds to push the Allen Edmonds brand. Nowadays, Allen Edmonds is the premier maker of men’s luxury footwear in the U.S. with dependable operations onshore for the earlier 100 years.
“Making it to 100 a long time is a person point, acquiring that milestone even though nonetheless holding our relevance and position posture in men’s luxury footwear is a position of delight and commitment for the model management and its artisans,” claims Jay Schmidt, President, Caleres. “From 1 era to the upcoming we consider that belongings produced to past will generally reign supreme. There is no expiration to that logic.” He continued, “We have confirmed our capacity to expand and bolster the business.”
Allen Edmonds continues to champion the artisan craft of shoemaking. Their apprenticeship plan, which contains 135 craftspeople, several of whom commenced their occupations at the enterprise and are now 2nd and 3rd era skilled makers who practice the up coming generation about the craft. The firm proceeds to make the majority of its sneakers, rooted wherever they started off in Wisconsin, celebrating a cumulative of in excess of 12-million pairs made in excess of the study course of the earlier 100 many years.
Inherent sustainability has normally been part of the manufacturer DNA. An Allen Edmonds shoe lifespan exceeds its opponents with classic design and style intention and good quality standards that go the distance. The lifespan of their footwear is further more increased by way of the company’s proprietary recrafting initiative (which restores the shoes to close to new ailment, while working with unique production products and procedures), and preserving footwear from going to landfills. To date, the firm has restored more than a million pairs.
“What defines an Allen Edmonds shoe is the pride that goes into building each pair,” mentioned Enrique Gallegos, Allen Edmonds’ Senior Supervisor of Recraft Generation and Sustainability and a 3rd-technology craftsman. “Allen Edmonds shoes are in a group unto by themselves as no other manufacturer is crafted with this sort of integrity that the shoes can be restored to in the vicinity of new ailment. We also just take pleasure in providing individual customization of every single of our hand-crafted footwear for our shoppers that need it. I figured out the hugely specific craft of shoemaking from my mother who has been performing for around 24-several years correct right here in the identical factory exactly where the Allen Edmonds story began.”
“Our Wisconsin-primarily based manufacturing facility embodies our spirit and passion and that is what evokes our future,” claimed David Law, Senior Vice President, Common Supervisor, of Allen Edmonds. “We have a organization and ongoing commitment to retain offering the same hand-built large-top quality sneakers, support, and worth that Allen Edmonds has regularly symbolized with the high-quality our consumers have arrive to know and count on. For us, authenticity, longevity and good quality are finite values that hardly ever expire. This helps make us legitimate.”
The Allen Edmonds’ Park Avenue cap-toe oxford costume shoe, created in 1982, is even now the company’s most beloved, ideal-selling design. With more than two million pairs built, just about every touched by 48 pairs of fingers in its producing, it is a single of the most broadly owned footwear that is handcrafted in The united states using only the best imported materials in the luxury shoe group. The Park Avenue franchise has expanded in current a long time to include things like sneakers and hybrid shoes to satisfy the diverse and modifying requires of consumers.
“Classic position requirements to be realized authentically, you simply cannot pressure it,” claimed Editor, Stylist and Allen Edmonds fanatic, Matthew Marden. “Something gets to be iconic only by proving alone in excess of time as a result of form and functionality. There is no improved instance of this than the Allen Edmonds Cap-toe Oxford Park Avenue.”
To commemorate their 100th Anniversary milestone, Allen Edmonds commissioned famous photographer Billy Kidd to doc 100 folks, each putting on the iconic Park Avenue. Intended to be a study in style and tradition, a curated team of 100 creators, business people, artists, musicians, activists, dancers, mothers, fathers (and the occasional canine) were photographed above 3 times in New York City as part of a portrait series developed to figure out a century of vogue in The united states. Symbolic to Allen Edmonds heritage and the legacy they selected to have forward, the dynamic cast in the campaign spanned several generations, genders, ethnicities, and measurements, each passionate for their life’s perform and private legacy, united in tradition as a result of Kidd’s lens – an American heritage model celebrating the basis to which this region was crafted on.
“We owe this honor to every single Allen Edmonds client in excess of the previous 100 a long time,” mentioned Schmidt. “No just one builds and maintains a legacy by standing nonetheless – This is our life’s get the job done, and we are just receiving commenced.”
For far more facts about Allen Edmonds 100th anniversary celebration and to get associated with the company’s anniversary initiatives, go to www.allenedmonds.com or on Instagram @allenedmonds #AE100.
About Allen Edmonds
Launched in 1922, Allen Edmonds Shoe Company is a U.S. primarily based maker of high quality men’s footwear and components. We have been making timeless, custom made-built men’s costume footwear and everyday shoes considering the fact that 1922. Our footwear use only quality leathers and are handcrafted via a 212-move course of action.
About Caleres
Caleres (NYSE: CAL) was launched in 1878 and is the property of today’s most coveted footwear manufacturers and represents a varied portfolio spanning all of life’s types and encounters. Just about every shoe tells a story and Caleres has the best fit for every a person of them. Our collections have been made and acquired to meet the evolving needs of today’s assorted and rising world-wide audiences, with consumer insights driving every single factor of the innovation, structure, and craft that go into our distinctly positioned brands, which includes Famed Footwear, Sam Edelman, Naturalizer, Allen Edmonds, Vionic, Dr. Scholl’s Footwear, and far more. The Caleres tale is most basically outlined by the company’s mission: Inspire people today to really feel great… toes initially.